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Show off your micro business at the fair

If you’re like me, you’re always looking for affordable and fun ways to promote your micro business or nonprofit organization.  (A micro business is a small business that has ten or fewer employees.)...

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Does your company make it to the prom?

Imagine a John Hughes movie, only this was my life: Senior year. The 80s. Prom rolls around at my tiny high school. I can’t afford a dress. I don’t have a date. Some of my good friends also do not have...

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Your Marketing Strategy for 2012 — Avoid 10 Common Pitfalls in the New Year

When prospective clients ask me how to achieve visibility for their new or existing business, I generally make similar recommendations.  My advice would also apply to managers with nonprofit...

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Your Marketing Strategy for 2012: Invest in the Basics; Refine What You Have

You ever open your closet and think: oh, god, I hate ALL my clothes! Yeah, me too. Who among us couldn’t benefit from updating our look?  Or even a makeover?  You’d still be the same person inside, but...

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Check out this new not-for-profit PR podcast

One of our first Fletcher Prince Facebook Page fans, Bob Crawshaw, has begun a new public relations podcast focused on the needs of not-for-profit organizations. The first episode (9 minutes) is live...

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Nonprofits, apply now for YouTube Next Cause

YouTube has just announced its new program, YouTube Next Cause for nonprofits.  The program provides nonprofits with the tools they need to turn video views into donations, volunteerism and awareness....

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Bet you didn’t know: the Ad Council and public service campaigns

Do you sometimes see or hear a public service announcement that is produced by the Ad Council for a nonprofit organization or a government agency? Did you assume that the nonprofit organization or...

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Think Before You Speak (and comment on blog posts)

One of the great things about having a blog is that it gives me the opportunity to have a dialogue with my readers about important issues. Today, I received a comment on my March 17 Ad Council post...

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Learn how nonprofits are using social media

You know, when it comes to innovation in social media, there are some interesting trends I have observed. Of course, you see some amazing work from national and global brands.  But I also admire the...

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Support Nonprofit Sunday at area museum gift shops, historic sites, and parks

Wait, you haven’t heard of Nonprofit Sunday? I’m sure you’ve heard of Black Friday…and Small Business Saturday…and Cyber Monday! Are you telling me you haven’t yet heard of Nonprofit Sunday? Well,...

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